Each year, the American Advertising Awards celebrate the ideas, craft, and collaboration that push the industry forward. At the recent ceremony, McCullough Creative was proud to take home five awards across multiple projects—recognition of the bold thinking and dedicated teamwork that go into everything we create.
The night also included meaningful moments for our McCullough Creative family. Joezer Xavier was named Board Member of the Year, former team member Jan Sigwarth received the prestigious American Advertising Federation Silver Medal Award, and McCullough Creative was proud to support the program as a sponsor and scholarship donor.
Gold Addy · Top Three · Judges' Choice
Corteva Branded Environments
When employees spend decades walking the same halls, thoughtful changes make a powerful impact. For Corteva Agriscience, the goal was to transform familiar spaces into environments that reflect the innovation happening inside them every day—across the flagship visitor center and a multi-building campus. Vibrant environmental graphics, bold value statements, and precision craftsmanship turned hallways into expressions of the company’s pioneering spirit.
Gold Addy
University of Northern Iowa 150th Anniversary Exhibit
It begins with a bell. More than an object, it serves as a call to reflection—bringing generations together to explore the story of UNI and the path still unfolding ahead. Created to celebrate the university’s 150th anniversary, the exhibit unfolds as a conversation rather than a timeline, inviting visitors to wander and discover moments of growth through the voices of students past and present.
Silver Addy
UNI 150th Anniversary Touchscreen Experience
Telling 150 years of history is no small task. Our touchscreen interactive transforms UNI’s expansive archive into a self-guided, nonlinear journey—letting visitors follow their curiosity through academic innovation, campus traditions, athletics, and community impact. History, turned into something you experience rather than observe.
Of course, accolades are always appreciated. But what truly drives us is the opportunity to do great things with great clients—projects fueled by curiosity, collaboration, and a shared commitment to turning bold ideas into meaningful results.