Updates - McCullough Creative

Shaping Stories That Inspire.

Jeff Montgomery steps into a new role as Senior Interpretive Strategist — bringing his rare ability to compress, clarify, and elevate exhibit content to every project he touches.
Raising the Bar on the Shop Floor

Kyle Regan steps up as Shop Lead, bringing initiative, safety leadership, and a focus on quality to the production floor.
Brand Mastery in Motion

Sara Bye is named Art Director, Brand Design — honoring two decades of creative excellence and elevating how MC serves its branding clients.
From Brandawg to Branwolf

Brandon Corpstein becomes Creative Technologist — a new title that perfectly reflects what he’s already been doing for a decade.
Stepping Up Strong

Joezer Xavier is named Art Director, Experiential Design — and Board Member of the Year at the 2025 American Advertising Awards.
A Maker’s Mindset

Jeff West joins as Project Manager — bringing a background in theater, solar construction, and a love of building impossible things.
2025 AA Awards

Five awards. Corteva. UNI. Bold thinking and dedicated teamwork recognized at the American Advertising Awards.
Up to the Challenge

Amy Bedtka joins as Creative Services Specialist — a detail-oriented design eye with a background spanning photography, catalog design, and theater.
Always Exploring

Rob Wand steps into a full-time role as Fabrication Artist — a lifelong maker with roots in taxidermy, wildlife art, and a philosophy of learning everything you can.
Built to Create

Jeremy Rudd joins as Master Display Fabricator — sculptor, professor, part-owner of a brewery, and natural translator between ideas and built reality.
Champing at the Bit

Joe Oswald steps in as Director of Displays and Exhibits — succeeding Bob Neumann after nearly 30 years, ready to build on a legacy worth celebrating.
2024 AA Awards: A closer look at our winning work

McCullough Creative was honored to earn some big prizes. Take a deeper dive into projects that took home the hardware.
EXPANDING HORIZONS

Joezer Xavier is always exploring unfamiliar places and embracing new opportunities. The same mindset drives his journey as an artist—and that’s precisely what led him to McCullough Creative.
2023 AA Awards: The projects behind the prizes

McCullough Creative took home impressive hardware at this year’s Addys. Here’s a closer look at our winning work.
Leveraging Brand in Corporate Spaces

What to consider when enlivening your company’s campus
Creating wonder at Willow Lake

How a multifaceted nature center piques interest and drives engagement
Thinking in 3D

Fueled by a lifelong passion for art, Rachel Spurling is shaping a new career path at McCullough Creative.
TAKING A CAREER BY THE HORNS

As Production Manager Jeff Wilson reflects on 40 years with McCullough Creative, plenty has changed. Quality and collaboration have been the constants.
Gratitude blooms

How a creative donor display sprung to life
Purpose Meets Play

See how Kyle’s art takes shape …
From start to finish

Five benefits of working with a design + build firm
Feeling the love

How a multi-faceted campaign brought attention to a critical issue.
Every season, all at once

To highlight the changes of seasons, we created an exhibit that brought nature to life
2022 AA Awards: The projects behind the prizes

McCullough took home over a dozen awards at this year’s Addys. Take a closer look at the creative leaps that elevated our clients in the past 12 months.
Growing Strong

How we put boots on the ground to tell the story of a truly unique seed company